AI Insights · Timothy · April 2021
Q1 2021 Performance of Top iOS Merge Games in Australia
Explore the trends for the top merge games on iOS in Australia during the first quarter of 2021. Insights from Sensor Tower reveal download and active user data for the leading titles in the genre.
In the first quarter of 2021, the merge game genre saw varied performance among the top games on the iOS platform in Australia. Here's a closer look at how these games fared, with all data provided by Sensor Tower.
Merge Dragons!, published by Gram Games, showed a steady revenue trend with a peak at around $60K in late February. Downloads increased over the quarter, with a notable jump to over 2K in the final week of March. Weekly active users reflected a consistent engagement, with an upward trend reaching over 23K by the end of March.
Big Fish Games' EverMerge: Merge & match game also experienced a revenue increase, peaking at nearly $45K in the last week of March. However, downloads showed a declining trend overall, despite a slight increase to 1.5K by the quarter's end. Active users fluctuated, ending with over 10K in the last week.
Merge Mansion from Metacore Games Oy demonstrated growth in revenue, reaching almost $20K by the end of March. The game's downloads saw a significant rise, with over 5K downloads in the last week of the quarter. The weekly active users showed a strong increasing trend, finishing with over 18K active users.
Gram Games' Merge Magic! observed fluctuating revenue, with a mid-quarter dip but recovering to over $14K by March's end. Downloads peaked at over 2K in the second half of February, followed by a decline and then a rise to over 1.8K in the last week. Active users showed a modest increase to just over 10K.
Finally, Merge Gardens by Futureplay had a challenging quarter, with revenue dipping to around $2.5K in early March before a significant jump to $6.5K. Downloads decreased across the quarter, with less than 300 in the final week. The game's active users also declined, ending at just over 5K.
For more in-depth insights and data on the performance of merge games and other app market trends, Sensor Tower offers comprehensive analytics and detailed reports.